Building A Love Language For FoodCloud

FoodCloud is one of Ireland’s success stories.

An organisation creating positive change in real time, changing lives at all levels of society, strengthening communities by redistributing perfectly good surplus food.

The brief came across my desk to refine their brand language to help them tell their incredible story, Working with the incredibly talented strategist Ash from All About Folk, we settled on brand language that puts the people front, centre and at the heart of stories. Because that truly is what FoodCloud is all about.

You can see it in all its glory on the FoodCloud website, or keep scrolling for some choice cuts below.